Why Study Advertising?

Advertising is always changing. Always evolving.

It is a slice of marketing, which encompasses different avenues and jobs suited for various skill sets. For more information on the differences between advertising and marketing, please visit: https://sheridancollegeaam.blogspot.ca/2017/01/advertising-vs-marketing.html

The advertising industry is full of opportunities in account management, media, creative, digital marketing, sales, and so much more. There are endless possibilities in an industry that continues to expand and push the boundaries on communication and creativity.

To accommodate a new direction in advertising, the Post Grad program has built a NEW digital course, which you can read more on: https://sheridancollegeaam.blogspot.ca/2017/03/new-digital-course.html

Advertising is more than simply the creation of commercials or print advertisements. It includes social platforms, media buying, programmatic, sales, managing accounts, and sometimes PR. Each area offers multiple positions that require skills in leadership, mathematics, management, SEO, SEM, Google Analytics - the list goes on!

There are so many possibilities in the industry, you are bound to discover more than one job you can bring to its highest potential.

You simply need to try.