Saturday 11 May 2019

Student Profile: Shangavy Sackthivel

Where did you complete your Undergrad Degree/Diploma and in what subject area?
I completed my Bachelor of Arts Degree in Psychology at York University in Toronto, Ontario.

When did you first discover an interest in Advertising?
I first discovered an interest in Advertising in my last year of High School, especially for the creative side of advertising. My interest resurfaced stronger than ever during my final year of University, after taking Social Psychology courses.

Why did you choose Sheridan’s Advertising Account Management Program?
I had MANY reasons for choosing Sheridan College’s Advertising Account Management Program. First off, I knew that it was a credible school which is known for grads finding great jobs in their field soon after graduation. Secondly, I noticed that many advertising professionals went here for this program and have become successful in their careers. Also, this is the only program that offers a co-op position. Lastly, I have friends who have gone to Sheridan College and they’ve had many positive things to say about Sheridan College.  

How did you find your experience at Sheridan?
My experience at Sheridan College thus far has been one that I’ll never forget. I’ve had the opportunity to be taught my industry professionals, who’ve provided me with the foundation I need to kick off my career. I’ve also met incredible people in our class who I will have the pleasure to work with in the industry!

What advice would you give to someone who is considering our Post Grad Program?
Having been here for a year, I feel I have some advice to provide the next group considering Sheridan College’s Advertising Account Management Post Graduate Program. I would have to say that this program is an 8-month investment for your career. You’ll learn about the industry along with various practices and aspects of the industry. You learn everything from how to execute a campaign along with key agency skills!

What would you consider your main areas of interest and expertise as a result of your learning in the Program?
Before starting this program, I had a strong interest for both Digital and Creative. After starting this program, I learned about Media (something I had no knowledge of) and I found myself being drawn to both the Media and Digital aspects of Advertising.

Student Profile: Ximena Hernandez Andrade

Ximena Hernandez Andrade
Where did you complete your Undergrad Degree/Diploma and in what subject area?
I obtained my diploma at Monterrey Institute of Technology and Higher Education in Mexico City. I graduated with a Bachelor Degree in Animation and Digital Arts.
When did you first discover an interest in Advertising?
In my last year at school, I learned multiple animation techniques and noticed that I can  implement them in the Advertising Industry. I can combine both of my passions by creating interesting and unique animated campaigns.  

Why did you choose Sheridan’s Advertising Account Management Program?
I researched multiple Colleges before making the decision with which school would be a best fit for me.  Taking into account the scope of each College’s program, I chose Sheridan’s Advertising Account Management Program because it incorporates all the elements involved with  advertising. Also, this program offers a Co-op experience, which could be very helpful in beginning a career in this industry.

How did you find your experience at Sheridan?
I enjoyed my time at Sheridan, working with people of different cultures. My experience in College compared with University is completely different. Sheridan is more focused on projects that helps you understand how the industry works by working with real clients. It puts your learning and knowledge into practice.

What advice would you give to someone who is considering our Post Grad Program?
I highly recommend this program for students interested in challenging themselves.

What would you consider your main areas of interest and expertise as a result of your learning in the Program?
My main areas of interest are Digital and Creative. I’m interested in being part of a creative team, involved in the development and execution of effective and memorable advertising campaigns.

Student Profile: Natalia Ortiz

Natalia Ortiz
Where did you complete your Undergrad Degree/Diploma and in what subject area?
I completed my undergrad degree at Wilfrid Laurier University in Communications with the Business Management option.

When did you first discover an interest in Advertising?
I first discovered an interest in advertising in Grade 8. I’ve always been analytical about the way advertisements have been produced and why people make ads the way they do. I’ve always been creative when coming up with slogans and ways to present certain campaign ideas.
Why did you choose Sheridan’s Advertising Account Management Program?
I chose the Advertising Account Management Post Graduate Program at Sheridan because of its close proximity to my house, and the reputation it has against other Post Graduate Programs at other Colleges. I wanted to continue my education because, although I had a lot of knowledge in business as a whole, I had little knowledge about advertising specifically.

What advice would you give to someone who is considering our Post Grad Program?
Make sure you’re interested in the industry because it is a lot of work.  Don’t be discouraged by your past academic or work experience, students come from a wide variety of backgrounds.
What would you consider your main areas of interest and expertise as a result of your learning in the Program?
I would consider digital/social and campaign planning/management an expertise of mine as a result of my learning in this Post Grad Program.

Student Profile: Jenna Moody

Where did you complete your Undergrad Degree/Diploma and in what subject area?
I completed my undergrad at Sheridan College in the Marketing Administration Advanced Diploma program.

When did you first discover an interest in Advertising?
I am very interested in design, strong visuals and messages that I’ve seen over the years. My interest in these things sparked the idea of advertising as a potential career path.

Why did you choose Sheridan’s Advertising Account Management Program?
I chose this program because I heard a lot of good things about it from previous professors.

How are you finding your experience at Sheridan?
The workload is very heavy but aside from that, I love the location of the campus and the friends I’ve made!

What advice would you give to someone who is considering our Post Grad Program?
Prepare yourself for the workload, but enjoy your time that you will be spending getting to know your classmates!

What would you consider your main areas of interest and expertise as a result of your learning in the Program?
Aside from preparation for the industry, I would say my main area of interest is in media. I feel like this is my strongest skill and I have learned the most about this part of advertising.

Student Profile: Jagnoor Bhatia

Jagnoor Bhatia
Where did you complete your Undergrad Degree/Diploma and in what subject area?
I completed my undergrad degree from Amity University India and graduated successfully in Bachelor of Business Administration with a specialization in marketing.

When did you first discover an interest in Advertising?
I generated an interest in advertising in the second year of my undergrad course when I had to design an advertising campaign for an agency.  It further escalated when my design/idea was being considered to be used by the agency for which I later got hired as an intern.

Why did you choose Sheridan’s Advertising Account Management Program?
This course had the key subjects that I was looking for in a one-year post-grad advertising program and it satisfied my personal interests. While I was going through the course outline, I saw that the structure of the course was well set, and it would provide me the required skills that I need in order to work in a professional advertising environment.

How are you finding your experience at Sheridan?
The experience is amazing! It gives me a feeling of satisfaction when this question comes into my mind. I am glad to study at Sheridan, the amount of hard work professors do here is commendable and learning under their supervision has totally changed my perspective of pursuing my career in advertising! From the infrastructure to the facilities of Sheridan, everything met my expectations.

What advice would you give to someone who is considering our Post-Grad Program?
I would advise them that this course will certainly outperform their expectations and this program will provide them with the best knowledge that will surely make them prepared for entering the workplace in a professional and confident manner. I would also advise them to respect the deadlines of the deliverables and be as creative as they can be, after all, it’s advertising.  Take the guidance of the professors in order to continuously grow and improve.

What would you consider your main areas of interest and expertise as a result of your learning in the Program?
Gaining media knowledge has certainly generated my interest to find a job in media as I have mastered the required skills for a media planner by learning the Industry software.  These skills are being taught in depth in our program and these valuable insights have molded me as a professional for my future workplace.

Student Profile: Jacqueline Davis-Freeman

Jacqueline Davis-Freeman
Where did you complete your Undergrad Degree/Diploma and in what subject area?
I completed my undergraduate degree at the University of Windsor with a Bachelor of Commerce (B. Comm) specializing in Marketing Management and a minor in Communications and Media studies.
When did you first discover an interest in Advertising?
I first discovered I had an interest in advertising when I was in my second year of my undergrad.  During one of my classes we learnt what IMC is and when I discovered that, I knew it was something that I wanted to know more about, it really sparked my interest.  Later that week I signed up to do a communications minor.
Why did you choose Sheridan’s Advertising Account Management Post Graduate Program?
There are many reasons why I chose Sheridan’s Advertising Account Management program.  The first reason being that it is close to home.  Which is convenient for the 8am classes.  Another reason why I chose to go to Sheridan is because I have only ever heard good things about Sheridan’s business school and the post-graduate certificate programs they offer.
How are you finding your experience at Sheridan?
I’m loving my experience at Sheridan so far.  This program is nothing like going to university.  You learn from a hands-on approach instead of from a textbook.  We were also given the opportunity to work alongside professionals within the industry which gives us great insight on what to expect when we are done school.
What advice would you give to someone who is considering our Post Grad Program?
The advice I would give to someone is to do it.  You gain so much valuable knowledge from this program.  Another piece of advice that I would give is to befriend all of your classmates.  This program involves a lot of teamwork and you want to make sure that you get along with your classmates to ensure the best experience possible.  A final piece of advice that I would give is to be prepared for some 8am classes and to put in hours outside of class time.  Do not take this course if you want to have a lot of spare time on your hands.  This program is a lot of rewarding work.
What would you consider your main areas of interest and expertise as a result of your learning in the Program?
I would say my main area of expertise is Account services.  I enjoy watching an idea come to real life and playing a role in it.  I also feel like my business background gives me a strong knowledge-base that will benefit me within Account services.  I also believe that I will enjoy working in media as well.

Student Profile: Gaurav Kakar

Where did you complete your Undergrad Degree/Diploma and in what subject area?
I am a marketing student from India with a BBA in marketing and my first Post Grad Certificate in Marketing Management from Fanshawe College, London (Ontario).
When did you first discover an interest in Advertising?
My interest in advertising first arose when I saw the little known “Takis: Don’t eat Takis” campaign by Cossette. It made brilliant use of reverse psychology to get people interested in the brand.  When I looked up the details of the campaign I realized how interesting it all was and thought, “I could happily do this for a living”.
Why did you choose Sheridan’s Advertising Account Management Program?
As someone coming from the world of Marketing, I wanted to get into a program that would allow me to use the skills I had already been working on and also expose me to the different aspects of Advertising. This is something that Sheridan’s AAM program seemed to do extremely well. Starting from the basic principles, it has now led to an understanding of all those aspects of advertising. This is exactly what I hoped the program would do for me and is the primary reason I chose it.
How are you finding your experience at Sheridan?
My experience here has been nothing short of phenomenal. It has been intensive, yes, but every minute of it has been educational and has kept my attention throughout. One week from graduation, I now know more than enough to confidently start my career in advertising.
What advice would you give to someone who is considering our Post Grad Program?
I’d say do your research. Look at the course descriptions, check out some great ad campaigns online and see where your interests lie. You will need an active interest in finding out how things work. (I recommend looking at the Sick Kids VS campaigns for a start. Brilliant campaign)
What would you consider your main areas of interest and expertise as a result of your learning in the Program?
I have taken a major interest in making creative ad strategies. I found that I had a knack for coming up with campaigns based off of the research that we compiled as a group. Each member had their own skills, some in research, some in organization, some in design. Mine was strategy and that is the direction I am taking in the industry now.