Showing posts with label College. Show all posts
Showing posts with label College. Show all posts

Wednesday, 13 June 2018

Student Profile: Kenneth Fernandes

Where did you complete your Undergrad Degree/Diploma and in what subject area?

I completed my Bachelors in Management Studies back in Mumbai, India at St. Xavier’s Autonomous College, with a specialization in marketing. 

When did you first discover an interest in advertising?

After I finished my marketing post grad at Sheridan, I was pursuing a co-op as a digital marketer at a start-up. It was during my co-op that I worked on Out of Home advertising in Toronto and became interested in advertising, so I decided to learn more about the industry.

Why did you choose Sheridan’s Advertising Account Management program?

When I felt the need to learn more about advertising, I immediately thought of Sheridan. It has an outstanding reputation for providing a great education and includes industry learnings that help students gain knowledge and grow in a professional setting. 

How are you finding your experience at Sheridan?

It has been a wonderful journey from the start. The knowledge gained from faculty gears you to work both on the agency and client side. I wish I could stay for a couple more months to absorb all the amazing information Sheridan has to offer. 

What advice would you give someone who is considering our post grad program?

If you are sure about specializing in advertising and want to work at an ad agency, stop reading this blog and go apply. Now. 

Wednesday, 4 April 2018

Student Profile: Candace Correia

Candace Correia

Where did you complete your Undergrad Degree/Diploma and in what subject area?


I completed my Undergrad Degree at OCAD University in 2013. There I achieved a Bachelor of Design with a focus on Graphic Design.


When did you first discover an interest in Advertising?


Coming from a creative background, I’ve always been somewhat interested in Advertising. I’ve always had a strong appreciation for anything to do with visual communications and Advertising is the perfect combination of design and strategy. 

Why did you choose Sheridan’s Advertising Account Management Post Grad Program? 


I chose Sheridan’s Advertising Account Management Program because I wanted to gain a well-rounded understanding of the Advertising industry as a whole, and this program has courses that cover a variety of different industry topics. I was also drawn to the Summer Co-op work term option and wanted to add some real-world experience to my resume as well.

How are you finding your experience at Sheridan? 


I’m finding the experience fast-paced and engaging. Even when a subject is outside of my comfort zone, the content is interesting and extremely relevant to my future career. The program has given me valuable industry information and allowed me to expand my skillset far beyond the creative side of Advertising. By taking this program, I can now combine my creative skills with strategic planning knowledge and I feel more confident in what I can offer as a candidate for future employers.

What advice would you give to someone who is considering our post grad program?


I would tell them that investing in your future is never a mistake, and a year in the Post Grad program will give you a thorough understanding of the industry – in half the time! I know I was drawn to the Program’s timeline and you wouldn’t believe how much you can learn in one year.


Thursday, 22 February 2018

Another Great Week At Sheridan


Written by Kseniia and Jaya.


Christmas break is long gone yet we are getting right into the winter semester and as time passes, it’s week 5 already. How we describe our week, since we both are huge FRIENDS fans, is in Joeys style:
Monday, one-day,
Tuesday, two-day,
Wednesday, when? Huh? What day?
Thursday, the third day

... and finally, its Fri-yay!!! (Friday).

This week has been a rollercoaster ride. You know one of those rides where you experience extreme and rapid changes and you are just letting it hit you, but instead of sitting there and letting the due date get close, we buckled down and worked on our projects with enthusiasm and dedication. This combination made this week as amazing as ever. As both of us are international students, challenges help us to build our good memories as our journey in Canada continues to be astounding. 

Our Advertising program involves a lot of incredible courses, each of which will be 100% useful in the workplace.  Digital and Advertising planning, Media, Sales, Marketing – these are areas that we have connected to for a long timeJ

And now let’s all imagine, that we’re here all together, experiencing our Sheridan Week. Follow us!

Monday – For fresh start!


Tell us if you know anyone who likes to wake up early in morning on BLUE MONDAY. But life is too short to sleep, so were taking our shuttles (which by the way we consider as another great convenience that Sheridan did for its students). In a rush to get to Media Planning class (because duh! traffic and snow, not a good combination). Our Media Planning professor can make our 8 am class very interesting with various in-class activities and also, he is funny (If he reads this, sure he is going to like being called funnyJ).



Tuesday – Umm is it 5pm already?


Tuesday for us means a long day but time flies so fast. We have classes from 9am until 5 pm, with a 2 hour break. Some of you may think thats too much in one day but we are not at all saddened by this! We take this as another great opportunity to spend time learning new things in school, spending time in the library, working on assignments and of course spending time with our friends, having lunch discussing so many things. 




Wednesday – Valentine’s day is here! Share your love 


Since Monday we can see the college in general and especially Starbucks are decorated with hearts and kisses! And that has already created an atmosphere of the holiday VALENTINES DAY! By the way, have you ever thought about the origin of this holiday? Take some time and read this great article about the history of this bright day. 

On this day, we had two guest speakers, Nishan Singh and Gurpartap Singh. We consider this as a great opportunity, where we meet professionals from the industry, where they share relevant industry information with us in their own personal way. We were extremely pleased to know that one of them is Sheridan alumni, who got to his first job from Sheridan Co-op. When we asked him about what is that one advice he would like to give for freshers like us, he said,“To keep yourself updated about current marketing trends, read blogs and any articles you see on internet. That is one key strategy that will be useful during interviews and career in general... Co-op is a huge milestone in your career for someone who is just starting out," he added.

Thursday –  God Bless Thursday!


We consider Thursday as a day where we are being prepared towards our career, not that we dont feel the same in other classes. We have co-op class on this day where they teach us:
- how to build our resume and cover letter
- how to apply for jobs
- how to speak during an interview

As we all understand how important it is to have a good resume that can fully represent you as an individual and also your professional skills, we want to share with you one extremely useful website, which can give you great understanding of how your  resume and cover letter should look and what you need to include, in order to be hired. Take a look and good luck! 

What we really noticed that every student has his/her favourite special place in college. Someone prefer to stay in the great cafeteria area in B-Wing, some in the Library, others in different spots around the campus. This Thursday, the majority of students wanted to find a place in the food court in A-wing. Absolutely clear why! Talented students of Sheridan arrived to perform and create a great atmosphere for others. So, studying and chilling with friends while listening to the music was a wonderful experience for all of us.

Friday – And its Fri-yay


And finally, the day arrives that every student, and we are quite sure even Faculty look forward –Friday!

Only one class that morning, but 4 submissions dont let us relax until the afternoon. Marketing presentation – where we talk about a great campaign for a super popular educational toy for children, Media Market Analysis – which requires our understanding of possible media channels and calculation of campaigns, as well as other assignments for which we apply maximum effort. 

Finally, after all of our school responsibilities are fulfilled, just imagine how much we tend to party tonight! J Since we also happen to be best friends. 

And finally, what wed like to say!
Even if it has been a hectic week or like we said above, a ‘rollercoaster’ ride, we still enjoyed every bit of it. The rush, the thrill we get when we finish each of our assignments, is unreal. We consider ourselves lucky to be part of Sheridan College, to be guided by such amazing professors and helpful classmates. Through riots of laughter and giggles we got through this week and we are sure we will get through this entire semester with flying colours.